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What to Look for in a Jeweler

What to Look for in a Jeweler

When purchasing jewelry, it’s important to find the right jeweler that can guarantee a personal touch, a vast selection, and trustworthy services. However, there are many jewelers out there, and not all of them can provide the experience you deserve. To find the best option for your money, it’s essential to know what to look for when seeking out a worthy jeweler and what aspects are most important. Our team at Gerald Peters has put together a guide that will better inform you before you start shopping for fine jewelry.

Positive Community Reputation

Jewelers rely highly upon community trust and reputation. Not everyone can accurately gauge the quality of a gemstone or the purity of a precious metal, so customers must trust those that do. Luckily, it’s easier than ever to learn how customers feel about a business. First, look them up on a review website like Yelp or Google. Not all jewelers have an almost 5-star score like we do. Next, look at the jeweler’s social media. Customers will often share their experiences. On occasion, the business will also share information about its sales and new offerings.

Do They Have a Luxurious Jewelry Selection?

It is vital for the jeweler to have an extensive selection, so as to ensure that you leave with the accessory of your wildest dreams. At Gerald Peters, we house plenty of collections by today’s top designers. A.JAFFE creates a wide variety of gorgeous, romantic engagement rings and wedding bands. They have a distinctive sleek style. Sylvie is a women-first brand with a focus on high-quality bridal jewelry. Tacori offers fashion and bridal jewelry, all showcasing their distinctive intricate metalworking and exceptional beauty. Breitling is a watchmaker famous for their robust and attractive silhouettes.

Certified Professionals on Staff

Jewelry is both an art and a science. This complex field involves a deep understanding of gemstones, goldsmithing, and more. The former is called gemology and requires training from organizations such as the Gemological Institute of America and the American Gem Society. Any jeweler worth visiting employs professionals certified by these prestigious programs, so as to guarantee accuracy in gemstone grading and appraisals. In addition, the jeweler should have goldsmiths on staff who can conduct repairs and cleanings and even create custom jewelry just for you. The most reputable jewelers also have watchmakers that can fix and maintain luxury timepieces.

Discover Fine Jewelry at Gerald Peters

Gerald Peters has been Staten Island’s favorite jeweler since 1982. Ever since, we have offered the best jewelry, timepieces, and customer service to one of New York City’s most extraordinary boroughs. Our talented staff, high reputation, and vast selection ensure an unforgettable shopping experience for those lucky enough to enter our New York jewelry store. Contact us at (718) 477-4000 to learn more.

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